The 2016 Vuitton Spring Ready-To-Wear show hit an entirely new note for the world renowned house of couture, and to be completely frank: I was more than pleasantly surprised. I could not be more inspired, nor more intrigued with the show from start to finish. Creative director Nicolas Ghesquiere can be credited with much of the show's success, and for sharing the rich flavor that he brought to Balenciaga for fifteen years with Vuitton, since he began working there in 2014. As a well-respected, and dare I say iconic, A-lister in the fashion world, Ghesquiere is already very established, and was therefore was able to take major risks.
Ghesquiere described the classic element of travel that Louis Vuitton is known for as one of his biggest influences in the design process, yet he strove to communicate a different kind of travel to an incredibly relevant destination: the digital world. He used lots of luggage inspired prints and accessories in almost every look. Additionally, throughout the show, he used music from Tron: Legacy in addition to the opening music in the popular game Minecraft to show the influence technology has had on him, while also depicting the beauty in it. He tapped into fond memories of his own childhood, helping the show feel much more intimate and to help viewers connect with the avant-garde clothing line.
This collection is highly acclaimed for the several sets of juxtaposition it brings to attention, but also weaves together through innovative pieces and styling. He highlights the balance of classic and modern, hard and soft, the girly girl and the rockstar, and was able to leave his audience speechless. For this show in particular, Ghesquiere gave himself a very difficult task, in making a brand first established in 1854 feel modern, but also staying true to the Louis Vuitton name and aesthetic. His use of textiles were essential in this process, and also in acheiving his purpose. His credibility, emotional appeal, travel motif, and use of juxtaposition were absolutely essential in showing the versatility and timelessness of the Vuitton brand, while also making a stance in depicted the beautiful way that technology has enriched our lives.
This collection is highly acclaimed for the several sets of juxtaposition it brings to attention, but also weaves together through innovative pieces and styling. He highlights the balance of classic and modern, hard and soft, the girly girl and the rockstar, and was able to leave his audience speechless. For this show in particular, Ghesquiere gave himself a very difficult task, in making a brand first established in 1854 feel modern, but also staying true to the Louis Vuitton name and aesthetic. His use of textiles were essential in this process, and also in acheiving his purpose. His credibility, emotional appeal, travel motif, and use of juxtaposition were absolutely essential in showing the versatility and timelessness of the Vuitton brand, while also making a stance in depicted the beautiful way that technology has enriched our lives.
I accessed both the video of the show and the photo gallery on the LV website: http://us.louisvuitton.com/eng-us/stories/womens-spring-summer-16-show